Copywriting is one of the most essential elements of effective online marketing. It is the act or occupation of writing the text for advertising or other forms of marketing of a product or a service. Copywriting aims to increase brand awareness among the people and ultimately to persuade them to take a particular action that is to purchase the product or service
A Copywriter or Marketing Writer is responsible for producing such engaging text which is easy to understand for different advertising channels such as websites, print ads, social media, jingles, and catalogs. Copywriter’s duties include researching keywords, producing interesting written content, and proofreading their work for accuracy and quality.
An online copywriting course will help you to understand and perform your duties as a copywriter. A good course will teach you the skills relevant for copywriting and will help you develop those skills. So, here is not one but a list of 10 online copywriting courses for you.
Henry Harvin Education provides 16-Hours of Instructor-Led Live Online copywriting course with recorded sessions also available. Instructors with 15+ years of experience in the Industry with Global Certification. This course provides students with an opportunity to attend multiple sessions with various trainers. There is a 100% Internship Opportunity assured with Henry Harvin® or Partner Firms and Job Assistance with regular email notifications and alerts for jobs. That’s not all there are skill enhancement sessions to crack interviews with corporates.
This online course is recognized by the American Association of EFL, Content Writing Association of India, UK Cert, and MSME. If you are still not sure about this course then do not worry because provide a 100% refund guarantee. If you are not satisfied with the Certified Copywriting Course post completion of the first session, they will refund you the entire amount.
PRICE : ₹ 9,500
IIDE offers digital marketing courses to people around the world. The institute hires trainers who have vast knowledge in that field, have years of experience, and is proficient in the subject. Online Copywriting Course with Certification is an introductory course that aims at helping you to familiarise yourself with copywriting. The course includes various videos and live sessions.
PRICE : ₹ 6,355+Taxes
The free online copywriting course offered by Kopywriting Kourse provides an easy-to-understand overview of the copywriting process. It has a mixture of videos and text-based summaries in its 8 different lessons. Some of the content is unique to this class, while other material is covered in other courses.
There is also a paid course option where you will receive access to all the training and will help you in your copywriting future by a professional.
PRICE : ₹7200
4. Skill Share
SkillShare is an online community where individuals with prominent skills set come to impart their talent and experience to the world. You will come across various teachers and learners around the globe who approach this platform aiming to acquire knowledge. Skillshare covers a wide range of topics. SkillShare is a subscription-based platform that gives you access to various modules and gives the freedom to select your own modules as you see fit. You can even filter out the modules which are better suited to your skill level. Each module can vary from 15 minutes to 3 hours. ‘Copywriting for beginners’ is an hour-long module best suited for a beginner.
PRICE : ₹150 Monthly
The Well-Fed Writer provides an amazing online copywriting course. It teaches how to be a paid, professional writer. The website covers all kinds of commercial writing, which includes corporate writers, copywriters, and marketing writers. All of the information that the author presents is worth reading.
There are many awesome resources available on The Well-Fed Writer website, such as the Well-Fed Writer TimeLine, that could save you time and money at the beginning of your career by giving you a step-by-step process to jump-start your copywriting business. The Deluxe Well-Fed Toolbox has many templates that you can use to start your business. Some of the blog posts found on the website are good reads for writers of all levels.
Hubspot offers a variety of courses and certifications related to marketing and writing. This includes free lessons about inbound marketing, content marketing, contextual marketing, and email marketing. This is a good place for beginners to start learning. These courses provide a lot of knowledge and pave the path of a strong foundation. These courses are taught by experts and provide a lot of resources. So, you can put your knowledge to practice and work on your skill.
7. Khan Academy
Khan Academy’s Pixar in a Box is a great course for copywriters. However, this online course is different from other courses mentioned in this list. This course only focuses on creating a story and studies this concept in quite a depth. This course is quite an engaging and valuable course that highlights some of the writing processes that Pixar uses to create its award-winning stories. This information can be used to employ more storytelling techniques in your copywriting assignments. In short, this course is fun to attend and really easy to understand.
This online copywriting course is presented by John Carlton, who is a well-known copywriter known for his work in digital mediums. This course offers various free video-based courses and study material in the form of PDFs. You just have to sign up and you can start your course right away. The course might not seem appropriate but it’s worth reading and learn despite the fact if you are a beginner or a person with years of experience.
This online copywriting course is great for beginners as it really helps in understanding the fundamentals. This course by CopyHackers features copywriting professionals discussing basic skills and discussing other important topics. The curriculum includes 14 chapters. You can enroll and start learning right away.
The course name is Landing Page Conversion Course. The online copywriting course is rather a short one. The course includes 11 email lessons that focus on all aspects related to driving conversions, writing strong calls to action, and managing lead capture forms.
Frequently Asked Questions (FAQ’S)
Why Take A Copywriting Course ?
Copywriting is a valuable skill for everybody. This skill can be applied to a multitude of professions. Copywriting will make you a better marketer, a better content creator, a better researcher, a better video editor, etc. A good copywriting course can accelerate your path and give you a massive leg-up that you wouldn’t otherwise have in your career
Are Paid Online CopywritingCourses Worth It?
Yes, paid courses are worth it if copywriting is an essential part of your career because these courses are taught by professionals and the mentors will help you guide in your career, but this might not be the case with every paid course. Some expensive courses may offer only a moderate amount of information, while an industry expert gives away hours of their best advice at no cost to you. So, In the end, it’s your choice to determine its worth.
Is The Content Writing Market Saturated ?
The market is not saturated with quality copywriters. Anyone can call themselves a copywriter. There’s no degree to show your level of knowledge. Highly skilled professionals will always be in demand, no matter what niche or market. So, It really depends on your skill and trustworthiness as a copywriter.